A candid conversation for field and event marketers working inside fast-moving AI companies.

When your company is moving at AI speed, field marketing rarely comes with a calm, predictable roadmap.

Priorities change. New opportunities appear overnight. Events get added to the calendar with little lead time. Teams are expected to move quickly, show up everywhere, and demonstrate results – even when the target keeps shifting.

If that sounds familiar, grab your lunch and join us for an honest conversation with fellow field marketing leaders who understand the pace, pressure, and unpredictability of working in the AI industry.

Event Details

📅 Wednesday, September 16th  

⏰ 12:15 PM PT / 3:15 PM ET

📍 Virtual via Zoom

💙 Free

This Isn’t a Webinar About AI Tools

It’s a conversation about what it’s actually like to lead field marketing at an AI company.

We’re bringing together field and event marketers to compare notes, share what’s working, talk candidly about what isn’t, and learn from others navigating many of the same challenges.

There won’t be a formal presentation or a perfectly polished playbook. Instead, our speakers will help guide an interactive discussion, with opportunities for attendees to ask questions, share experiences, and contribute their own best practices.

We'll Talk About

• Choosing which events and opportunities are truly worth the investment

• Managing rapidly changing priorities, timelines, and stakeholder expectations
  

• Keeping programs moving when the strategy – or the schedule – shifts
  
  

• Determining what is actually resonating across event experiences, activations, and swag
  

• Building stronger collaboration with internal teams, partners, agencies, and vendors
  

• Navigating back-to-back events and ambitious global schedules
  
  

• Evaluating results and responding when something doesn’t perform as expected
  

• Creating practical processes without losing the flexibility fast-growing companies require
  

• Field marketing best practices helping teams work smarter and show up stronger

Who Should Join?

This conversation is designed for:

• Field marketers working at AI companies

• Event marketers supporting fast-growing technology organizations

• Marketing leaders responsible for trade shows, conferences, activations, and field programs

• Professionals navigating aggressive growth goals, changing priorities, and high expectations
  

Whether you’re building the field marketing function, scaling an established program, or simply trying to keep up with what was added to the calendar this week, you’ll be in good company.

What to Expect

This will be a casual, participatory virtual Town Hall – not a traditional webinar you need to watch silently from the sidelines.

Come ready to listen, ask questions, share what you’re seeing, and connect with other marketers who understand the realities of working in this rapidly evolving space.

Grab your lunch, bring your questions, and join the conversation!

Featured Speakers

Hear from field marketing leaders working within the AI industry and managing these challenges firsthand.